Creating a visual brand language and a distinct proposition for launch across print, digital, social, PR and events.
StudentBridge had out grown their brand but wanted to build on the equity their previous identity held in the marketplace. Our brief was to modernise the brand to reflect a more technology-led and dynamic company, whilst retaining some core components such as the colour green.
We created a bold new identity for StudentBridge and then set about launching the brand to customers old and new! Our team of designers, developers and copywriters re-shaped and re-structured the existing marketing collateral from website, presentations, case studies, white papers, social media and events through to a detailed brand guidelines documentation for management through third-party suppliers.
We continue to work with StudentBridge, supporting the team on all artwork, creative and UX design for their product marketing.